All Blog Posts (513)

6 Steps to planning the perfect Email Campaign.

People will tell you that email campaigns will give you a 10-15% open rate and a 2-5% click rate. This is considered to be good by most standards. While this looks closer to the industry standard, did you ever realise that 85-90% of people that you are trying to reach are not even opening your email? That is pretty bad, considering all the effort marketing is putting in to plan promotions, offers and putting together the email…


Added by Atul Dhakappa on June 30, 2016 at 3:40pm — No Comments

Things to Consider While Selecting a Business Entity

When making a decision about the type of business entity, there are several criteria you need to evaluate. Following are some areas to consider while making a choice about the business entity

  1. Legal liability – To what extent does the owner need to be insulated from legal…

Added by Abhishek Shrivastav on June 28, 2016 at 3:19pm — 2 Comments

How computer virus scams work

How computer virus scams work

The set-up

Someone rings you out of the blue. They tell you that your computer has a…


Added by mettle on June 24, 2016 at 7:54pm — No Comments

Selecting Type of Company Formation

One of the most important choices you make when starting a business is the type of legal structure you select for your company.

This decision in a way decides how much you pay in taxes, the amount of paperwork your business is required to do, the personal liability you face and…


Added by Abhishek Shrivastav on June 22, 2016 at 12:16pm — No Comments

5 Reasons Why Startups Need Accelerators

The number of startups in India is currently experiencing a boom. With more than 4,200 new companies, India ranks 3rd globally for its amount of startup ecosystems. There are many opportunities but competition is undoubtedly extremely intense.  This is where accelerators can help.

Accelerators offer a range of programs to the very best applicants. Despite being hugely competitive, the resulting benefits are vast:


Accelerators provide structured…


Added by Amelia Rafter on June 20, 2016 at 12:24pm — 1 Comment

Salary structure for start-ups & SMEs

Entrepreneurship is a great feeling for many. The shear thought of moving from a salaried employee to an employer and getting to make a difference in employees lives is a great feeling. To achieve your growth objectives as a company, it is important that you are able to attract the…


Added by Abhishek Shrivastav on June 16, 2016 at 2:05pm — No Comments

What is Thin Client? Why it is called Thin?

Thin Client is a small form factor device, which has a CPU, Memory and an embedded OS - Windows or Linux.

* Thin Client is an appliance (simple & reliable).

* Thin Client provides the same user experience as PC desktops or notebooks.

* Thin Client supports mobility & "Follow me data".

* Thin Client allows for central control and manageability.

* Thin Client is power efficient.

This device is called "Thin Client" as there is no Hard Disk,…


Added by Vasudha Shrotriya on June 16, 2016 at 12:11pm — No Comments

IOT - Analytics on the Edge : Business case for better ROI.

Internet Of Things is here and expected to change personal lives and also change the way companies are doing Business. IDC predicts an explosive Internet of Things spending to reach $1.7 Trillion by year 2020.

Currently the IoT devices send thousands of events per second which is costly to store and to run analytics on this data.  With Apache Quarks which is open source programming model, helps control and…


Added by Hemant rK on June 13, 2016 at 4:48pm — No Comments

5 of the best tools for making android apps

Android devices have become synonymous in today’s world as they are regarded as the leaders of the mobile phone operating system planet. Androids are deemed as uniquely designed, innovate and very contemporary. Most smart cell phones used by people are actually Android-based. The OS is regarded…


Added by Varun Choudhary on June 11, 2016 at 12:36pm — No Comments

5 must-have qualities for your accounting services provider

As entrepreneurs, we are always used to do multi-tasking, but when it comes to managing your accounts, it is best to engage with experts, as it can get very cumbersome and messy. Not complying with the regulations and even minor oversights can have serious…


Added by Abhishek Shrivastav on May 31, 2016 at 4:20pm — No Comments

Ways for SMEs to deal with compliance challenges

Companies need to operate and comply with the govt. tax regulations/frameworks in which they operate. For e.g. companies, depending on their size and nature of business may need to pay sales tax, VAT, Profession Tax, Provident Fund, Income Tax, Service tax etc. The…


Added by Abhishek Shrivastav on May 31, 2016 at 4:00pm — No Comments

10 things to know about Baguio City

Baguio city ,located on the northern Luzon in the Philippines belongs to the Benguet province

geographically. The name of the city is derived from the word bagiw, the ibaloi word for ‘moss’ and

is known as the ‘City of pines’. Its lush green scenic environment provides for a beautiful and

pleasant vacation . Presenting the 10 things you need to know about Baguio city !

  1. Summers in the city are unusually cool and so is the ‘Summer capital of Philippines ‘…


Added by Anil Singh Bisht on May 31, 2016 at 11:00am — No Comments

Is it back to the basics, where basics involve humans?

No matter how much success you're having, you can't continue working together if you can't communicate. Matt Cameron

Flipkart tells us the GMV (Gross Merchandise Value), another word for gross sales, is passe for them and that NPS or Net Promoter Score, again a metric for customer loyalty, is what they have always had their eye on.  I would tend to agree with them, but, only in the early days when any online…


Added by kaustubh G on May 27, 2016 at 9:31am — No Comments

Is Sorry Better or a Thank You ?

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Added by Ashay Shah on May 26, 2016 at 2:23pm — No Comments

The More Lighter I am, The More Faster I am...

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Added by Ashay Shah on May 26, 2016 at 1:38pm — No Comments

Challenges of Designing for Multiple Devices

Technology has had a significant impact on various sectors and the lives of everyone. The number of devices that are used to connect to the internet are constantly growing. Most people keep switching between these devices, including tablets, TVs, PCs and smartphones. If you will have any chance to make it in online business, you would…


Added by Raj Kishore on May 24, 2016 at 11:26am — No Comments

Why Digital Marketing is necessary for your Business?

As per facts and sources, India is the fastest growing Nation when it comes to adding Internet user base year on year. It means that every year more and more people are getting online, be it from Rural Areas or Urban Areas. And when Billions of people are on the Internet which belong to different age groups, demographics, different income groups, have special interests, then there are very high chances that your target audience is hidden amongst them.…


Added by Apoorv Houzwala on May 20, 2016 at 1:27pm — No Comments

Why Does Your Startup Need Content Marketing?

Content Marketing for Startups

In today's digital world, traditional marketing is becoming less and less effective. Consumers are…


Added by Raaj Paatkar on May 12, 2016 at 1:30am — No Comments

5 simple steps to get LinkedIn working for your business growth.

Leveraging LinkedIn for business growth needs to be an important part of your business strategy. While a lot of entrepreneurs create a profile, connect with people and are able to build a network, they don’t do much beyond. What’s the point of having a network that cannot help you in your business growth?…


Added by Atul Dhakappa on May 11, 2016 at 12:24pm — No Comments

5 Factors To Look Out For Best SEO Company In Pune

The virtual marketplace that internet has been these days, tens of thousands of millions of websites flock the web. And to leave your mark on the first page of the search results in this competitive market is indeed a tough egg to crack. Just like the smart brain businesses who are taking resort to the professional SEO…


Added by Anil Singh Bisht on May 9, 2016 at 12:05pm — No Comments

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