A few days ago I went to the big bazaar with a friend. While hanging near the snack shelves she suddenly picked up 5-6 packets of fryums. We girls are on diet and this insane added this much packets to the cart. I asked have you ever tasted this before. You are buying 6 packets. And she was like “see, packet accha dikh rha hai to product accha hoga na” and suddenly I remember that the first impression is the best impression!!

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FLA: The annual return on Foreign Liabilities and Assets (FLA) is required to be submitted directly by all the Indian companies which have received FDI (foreign direct investment) and/or made FDI abroad (i.e. overseas investment) in the previous year(s) including the current year i.e. who hold foreign Assets or Liabilities in their Balance Sheets.

If a company did not receive FDI or made overseas investment in any of the previous year(s) including the current…

Enterprise resource planning (ERP) is business process management software that allows an organization to use a system of integrated applications to manage the business and automate many back office functions related to…

WordPress, the most commonly used open source platform used in the world. By a recent data published by Google, 74.6 million websites are running on WordPress and per month 37 million keywords are searches related to WordPress. In today's corporate world WordPress is easy to maintain and because of it has a CMS based system so most of the developer used it for…

• What is tax audit?

​​The dictionary meaning of the term "audit" is check, review, inspection, etc. There are various types of audits prescribed under different laws like company law requires a company audit, cost accounting law requires a cost audit, etc. The Income-tax Law requires the taxpayer to get the audit of the accounts of his business/profession from the view point of Income-tax Law.

Section 44AB gives the provisions relating to the class of taxpayers who…

“Just in time” is a concept that makes me happy. The reason it makes me happy is because it changes the whole perspective and the outcome. Isn’t it fascinating to have only what is needed, when it is needed, and the amount needed. Can I relate it to Job based training? Off course yes Job based training needs a transition, isn’t it!

Just in time…

Strategy is one of the most used words in Business-Startups-Entrepreneurship. Well, it is one of the most important too.

The word Strategy has it's own history attached with it. It was most used in Wars. The strategy to win the war. Isn't Business-Startups-Entrepreneurship one type of war where a group of people come into one community which we call as…

Do you have a successful business that you're trying to grow or maybe you’re looking to start an ecommerce site for your business? There are so many options out there that I know it can be a daunting process to find what's right for you and your online store. Let me try to ease the pain by comparing two popular options – BigCommerce and…

For any enterprise to grow . Grow does not by any chance means growth only Top line( revenues)  or bottom line(Profits). 

Growth means Growth in People, Creativity and Innovation by the people , Improvement in performance, Customer acquisition, Customer retention, Improvement in productivity cycle and many more aspects of business, which in turn results is consistent growth of enterprise in top line and bottom line. 

Many of my fellow entrepreneurs get engrossed and get…

• Which incomes are charged to tax in India in the hands of a taxpayer

The following chart highlights the tax incidence in case of different persons:

Long hours of sitting jobs can have a toll on your body physically and mentally. The body pains especially in neck and back after long hours of sitting can lead to low concentration levels at work. The pooling of blood in your legs due to long hours of sitting may lead to discomfort and eventually varicose veins. Here I am presenting some quick stretches and strengthening exercises which will not only break the build-up of stress in your body but also improve your concentration by…

These days the procedures are getting less demanding each day. Organizations are endeavoring to serve in the best way and subsequently, their administrations are currently accessible in application. However, have you at any point saw that the organizations are keeping up specific measures. In this article we will center around ISO 20000 which…

Search engine posting is one of the most important ways to increase traffic to your website and expose your content, product or service to people who may be interested in what you are interested in. offer. This means that you will want to practice some SEO (search engine…

One of the most common methods of boosting website traffic is through link building. Link building is pretty much a contentious topic at the moment, with experts torn between its efficiency. There are those who believe link building is not effective, while others who believe it is still a useful concept, and back it up with proof too.

There is so much confusion when it comes to link building. However, from experience, link building when done properly, does work. In fact, you will…

Learning About Keyword Research

It all about words typed into a search box.

Before jumping towards Keyword Research first let us have brief

introduction of what It is all about.

What are Keywords?

Keywords are the words or phrases that Internet users type in search box of a search engine like Google, Bing etc. Searchers make use of keywords to get any information from internet they are looking for. Keyword is a search term…

It is of no doubt that WordPress is a good platform if one wants to set up a blog. In fact, 50 percent of the total websites have been made with WordPress themes. One can effectively use WordPress blog themes to set up their blog. I agree there are many features and functionality provided by the WordPress but it is not a good idea to set up your blog with…

According to the CIO.com survey, more than 44% of IT decision-makers say that certifications result in performing work faster, 33% said that it would be with more efficiency when implementing results and 23% to provide better services with fewer errors.



The current trend in the marketplace for hiring candidates is moving in a new way and is completely belongs to candidates and their skills sets and knowledge base. Most companies are looking for the certified and…

The world is going mobile, and the society we live in is going through some significant changes that have a lasting impact on both our personal and professional lives. The focus-shift to mobile-based software has spurred many organizations to adopt the mobile-first approach to bring their products and services to a global audience. Even though mobile enterprise app development is still very nascent, it’s already taking up a lot of attention in organizational development…

Even though the concept of internal linking is extremely simple, the process, as well as best practices, can be particularly complex. However, there are no two opinions on how vital it is for search engine visibility and organic traffic…