Hello Friends,


Everybody is talking about cloud. .....

Everyone is tweeting about cloud......

Everyone is blogging about cloud......

Every company is claiming to be an expert in cloud computing......

What the hell is this cloud computing? What all business opportunities available in this emerging business model? How it could support the existing businesses? How it could serve a cost cutting sword for startups.

We are happy to inform you that our book "BUSINESS @ CLOUD LEVEL ---A Concise Business Guide on Cloud Computing" will be one stop to answer these questions.

The extensive research on its business aspects ,make this book unique in field of Cloud Computing .This book would be serving a sole bible for Investors, entrepreneurs, startups, existing businesses and  off course  for the students from Management and technical domains .


It’s a move from CAPEX to OPEX. It’s move from owning to renting. Hence, all that was required to build a career in IT would be required to build a career in Cloud Computing. Cloud Computing makes computer infrastructure and services available "on-need" basis. The computing infrastructure could include hard disk, development platform, database, computing power or complete software applications. To access these resources from the cloud vendors, organizations do not need to make any large scale capital expenditures. Organization need to "pay per use" i.e. organization need to pay only as much for the computing infrastructure as they use. The billing model of cloud computing is similar to the electricity payment that we do on the basis of usage.

The book talks about the business opportunities existing around us because of this business model.

Several experts say it as business models of this decade. Even the existing businesses could make use of this business model to reduce their CAPEX.

This book talks about the businesses, the impact of Cloud computing service models in start-ups and existing businesses. The economics and financial saving are the two unique selling propositions (USPs) which this book talks about and explained through the parameter like return on investment (ROI) and total cost of ownership (TCO).

These two parameters (ROI+TCO) are the key driving factor for Cloud Computing business model emergence.

Another unique selling proposition (USP) of this book is the interviews from Cloud computing Indian tycoons such as RAMCO and OrangeScape.


The book is published by M/s Shroff Publication with

ISBN  NUMBER: 9789350237526.


Hope you will appreciate the efforts which we took in presenting business jargons of Cloud Computing in   very simplified way.




Abhijit Chakole & Pawan Yadav



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