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Get valuable information about Google Possum Algorithm update and guidelines for digital marketers to save their business or website from penalization.
The month of September didn’t start well for many business owners as ‘Possum’ is released. This recent Google Algorithm Update has affected local SEO on the SERP. This can be said to be the 2nd biggest local SEO update where first is Pigeon that happened in 2014. The main point of Possum update was to diversify the local results for which they have filtered the Google results. Another purpose is to prevent the ranking of spam. Let’s see in brief, which filters Google has applied...