Hunting elephants, not rabbits to drive next level of growth for IT services SMEs

Event Details

Hunting elephants, not rabbits to drive next level of growth for IT services SMEs

Time: March 21, 2013 from 7pm to 8pm
Location: Compulink House
Street: Rajpath Society, Lane No 8, Paramhans Nagar, Paud Road
City/Town: Pune
Website or Map: http://goo.gl/maps/2jaa5
Event Type: presentation
Organized By: Ashish Belagali
Latest Activity: Jan 20, 2016

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Event Description

Indian IT services space has a long tail of entrepreneurs. The interest in the space and the relative ease of starting up has resulted in a thriving base of IT services SMEs. There are thousands of such companies in the IT services space with less than 300 people. The reason they were successful in starting up was they used a customer acquisition model which was based on a single direct and strong relationship (could be a relative or a past customer) and then generating leads through the Web over a period of time. However, to
scale the model they need to change their mindset and invest into acquiring larger customers through a more robust sales process.

 

About The Speaker - Rajul Garg
 
Rajul is Director, Sunstone Business School, board members of several companies and an angel investor with interests in technology and healthcare. He is co-founder of GlobalLogic, a global leader in R&D outsourcing with offices in 8 countries and over 6,000 employees. He built the operation ground up in India and later helped GlobalLogic expand exponentially through global acquisitions. Earlier, he was also a founder of Pine Labs, a leader in point of sales transactions in India. Rajul brings in his passion and experience in entrepreneurship and business building to the curriculum of Sunstone PGPM. Rajul is a Computer Science Graduate from IIT Delhi.

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Comment by PARAS GUPTA on April 2, 2013 at 10:45am
Comment by Abhijit Shelar on March 23, 2013 at 6:05pm

Event is Good and tonic for startup

Comment by Ashish Belagali on March 22, 2013 at 11:35am

Yes, very good insights shared by Rajul yesterday. The event was well-attended too - it just goes to show the tremendous enthu Pune entrepreneurs have.

Comment by Mandar Thosar on March 22, 2013 at 10:36am

@Rajul, Thanks for the wonderful session and great insights!

Comment by PARAS GUPTA on March 21, 2013 at 5:18pm

or feel free to write to me at paras@sunstone.in

Comment by PARAS GUPTA on March 21, 2013 at 5:16pm

You can contact Shweta at 8698111010

Comment by Gayatri Mathkar on March 21, 2013 at 3:45pm

I will be attending with my co-founder

Comment by Umesh Dande on March 21, 2013 at 2:25pm

any contact details for this event?

To whom we should contact for same ?

Comment by Nikhil Laddha on March 20, 2013 at 1:32pm

I may attend with a co-owner of my company. Thanks

Comment by Ashish Belagali on March 20, 2013 at 12:57pm

I have updated the location. It will be at Compulink House. It is close to Vanaz company on Paud Road, Kothrud.

Attending (34)

Might attend (8)

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