Build Your Brand Identity through Visual Thinking!!

Event Details

Build Your Brand Identity through Visual Thinking!!

Time: May 4, 2018 from 4:30pm to 6:30pm
Location: The Daftar 2.0
Street: Silver Oak Park Society, Baner Road
City/Town: opp. Green Park Hotel
Phone: +91-85520-64640
Event Type: visual, thinking, workshop
Organized By: Archana Kedia
Latest Activity: Apr 24, 2018

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Event Description

Hola Daftarites!!!

Good Afternoon,
Visual Thinking Workshops have always been adding a fun element to The Daftar Community. We have had different topics and themes being covered in past sessions. So, this time we thought of understanding How can we create and define Our Brand Identity using the Visual Thinking?

Nowadays customers look for more than the benefits of the services or the products. We, as consumers, want to buy, & work with those brands that identify us the most. Therefore, creating and playing with our brand, bringing them to life, is one of the most important aspects to get customers. 
In this workshop, members will be working about how can we define better our brand and how can we make them alive through the Visual Thinking. 

The workshop will be conducted at The Daftar 2.0, in association with Go For Visual, a Visual Thinking based communication consultancy. The organisation travels all around the world to share the Visual Thinking methodology and work with local companies. 
Psss its a Free Event, and Open to All.

Below are the required details:
Venue: The DAFTAR 2.0, Bungalow No. 261/2/7, Silver Oak Park Society, opposite Green Park Hotel, Baner Road
Date4th May 2018 
Timings: 16:30pm- 18:30 (2 hours)
Speakers/ facilitators: Nora Kortaberria and Nagore Osa, Co-founders of Go for Visual.

I) Brief introduction about the Visual Thinking and about the identity of the brands. 

II) Activity 1: Everyone is a visual thinker! We will stand up, and we will draw in different post its different concepts. After that, other people have to guess what does your drawing mean.

III) Activity 2: We will create a character! We will split again in different groups. We will select  a brand known by everyone. We will ask ourselves some key questions to have a clear understanding of the identity of it: 
- How would X look like if it was a living being?
- How would X look like if it was a space?
- How would X look like if it was a feeling? 

IV) Closing of the Workshop with an Interactive Session

For more details, please reach out to us on +91 85520-64640 or

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